The 2018 Pyeongchang Winter
Olympics is a 360 VR and mobile app where fans can experience various
Olympics Events in VR.
These experiences allow users to
choose between multiple cameras that were positioned strategically around the venues, providing for a more immersive experience than traditional broadcast.
The core loop of these experiences
is the consumption of both 180 and 360 VR content on mobile and VR.
EXPERIENCE RESEARCH
I participated in a series of
creative meetings and brainstorms with OBS, Intel creative and product stakeholders.
We
began the initial work by doing a deep dive on the previous 2016 NBC Rio Olympics app, as well as incorporate the upcoming 2D broadcast graphics package designs.
EXPERIENCE CONCEPTING
The experience was divided into two
distinct scenes, "Home" and "Consumption." Each scene would have its own unique destinations and content.
The concept I pitched was for the Homescene was a “World Map” that the
users could navigate from venue to venue.
The consumption scene was envisioned as an Olympics history museum that was on
location in Pyeongchang, South Korea.
I created supporting creative briefs that were used to outline each of the major features of the experience.
UX DOCUMENTATION
After defining the concept and direction of the experience, I created initial mockups, UX/UI user
flows and creative briefs for the initial prototypes. The user flow would be referenced heavily by engineering during the prototyping stages of the project.
I
partnered with the product
manager to
visualize features in the PRD.
(Figma, Adobe XD, Unity)
3D PROTOTYPES
I partnered with engineering and product to create prototypes of both the "Home" and "Consumption" scenes in the experience.
I began the process by working with rough sketches and simple 3D geometry to block out placement and layouts in 3D.
I created the Unity scenes and did initial asset integration for prototypes.
Additionally, I managed an external vendor on engineering efforts for home and consumption scenes prototypes.
After the prototypes were successfully completed and tested, I further refined the experience based on feedback collected from the internal users.
(Maya, Photoshop, Unity)
VISUAL DESIGN (3D HOMESCENE)
I worked directly with OBS brand and marketing
teams to insure all the style guides and branding elements were consistent with
OBS/Olympics aesthetics.
I created the Unity scenes and handled asset integration for the final build. I created final production 3D models and, created lighting and rendering for the Unity build. I rigged and animated the city traffic, and props in the Homescene. I developed the 3D pipeline that was used in production. I managed internal 2D and 3D resources that created additional production assets. I led efforts to optimize the assets for mobile devices. I provided art direction to internal designers as well as 3rd party vendors on project. Internal dev team created final
build.
(Maya, Photoshop, Unity)
VISUAL DESIGN (3D CONSUMPTION SCENE)
I
worked directly with OBS brand and marketing teams to insure all the style
guides and branding elements were consistent with OBS/Olympics aesthetics.
I created the Unity scenes and handled asset integration for the final build. I created final production 3D models and, created lighting and rendering for the Unity build. I created and rigged and posed the 3D model of the Olympics mascot character in Maya. I
managed internal 2D and 3D resources that
created additional production assets. I led efforts to optimize the assets for mobile devices. I provided art direction to internal designers as well as 3rd party vendors on project. Internal dev team created final
build.
(Maya, Photoshop, Unity)
VISUAL DESIGN (2D ELEMENTS)
I partnered with OBS and various sponsors design teams to ensure the consistency of their branding elements, and style guides.
I managed internal resource on 2D graphic designs. I managed internal artists on final production 2D and 3D assets integration. I provided art direction to internal designers as well as 3rd party vendors on project.
(Maya, Sketch, Zeplin, Photoshop, Unity)
WINTER OLYMPICS MOBILE APP
In
addition to the Olympics VR product, Intel sports also produced a mobile experience. I
worked directly with OBS brand and marketing teams to insure all the style
guides and branding elements were consistent with OBS/Olympics aesthetics.
I partnered with internal mobile UX team to define the mobile experience. I managed internal resource for 2D mobile element integration. I led efforts to optimize the assets for mobile devices. I provided art direction to internal designers on project. Internal dev team created final build.
